Friday, December 27, 2019

Quiz Questions On Supply Chain Management - 1170 Words

Quiz 1 Supply chain management Supply chain management: It is defined as effective control of flow of material, information and finance in a network consisting of suppliers, manufacturers, distributors and customers. Schematic representation: Effective functioning of supply chain requires †¢ Coordination: proper coordination should exist in supply chain to meet the demands of the customers at right time, right place with right quality †¢ Collaboration: there should be proper collaboration between parties so that whole supply chain can benefit. †¢ Information sharing: There should be information sharing between vendors and buyers about specifications, costs and time limits By understanding the demand side and supply side uncertainties and creating a value to the customers, supply chain can gain profitability. Demand side uncertainties: low-functional product; high-innovative product Supply side uncertainties: low-stable process; high: evolving process †¢ Efficient supply chain: by enhancing the capacity utilization in production and distribution operations, one can aim for increased productivity †¢ Risk Hedging supply chains: In this type, profitability can be achieved by using inventory pooling and developing multiple supply bases †¢ Responsive supply chains: Focus is on responsive and flexible supply chain based on postponement and build to order strategies. †¢ Agile supply chain: Decoupling is practiced as a means of pooling inventory and capacity resources. Supply chain isShow MoreRelatedMgt 496 – Strategic Warehouse Management /Complete Class1652 Words   |  7 PagesStrategic Warehouse Management /Complete Class Click Link Below To Buy: http://hwaid.com/shop/strategic-warehouse-management/          MGT 496 Week 1 DQ 1 Value Chain MGT 496 Week 1 DQ 2 Demand Methodology MGT 496 Week 1 Quiz MGT 496 Week 2 DQ 1 The Yogurt Company and Security MGT 496 Week 2 DQ 2 Live Racking at B.M.W MGT 496 Week 2 Quiz MGT 496 Week 3 DQ 1 System Implementation MGT 496 Week 3 DQ 2 Occupational Safety Health Administration (O.S.H.A.) MGT 496 Week 3 Quiz MGT 496 WeekRead MoreSP15 SCM 305 Syllabus1256 Words   |  6 Pageseconomics, operations research, and operations management. We will apply these tools and principles to problems in financial management, marketing, operations, supply chain management, and quality management. We will also look at risk management in decision making and ethics in decision making. Required Class Materials: 1. Text Book – Schaum’s Outline; Operations Management – Decision Making in Business 2. Decision Making in Operations Management, Walden, 2014 3. Class lecture notes and slidesRead MoreProcurement: Purchasing Management Association1205 Words   |  5 PagesIntroduction to Procurement Introduction  to  Procurement     Quiz  #  1   True/False  (1  mark  per  question)   1.   Competition  today  is  no  longer  between  firms;  it  is  between  the  supply  chains  of  those  firms.   True  Ã‚   False   2.   There  is  a  definitive  and  prescriptive  set  of  supply  chain  measures  that  applies  to  all  supply  chains.   True   False  Ã‚   3.   The  knowledge  and  skills  demanded  of  today’s  supply  professional  is  the  same  as  before.   True  Ã‚   False   4.   The  key  to  the  success  of  any  company  is  the  quality  of  its  employeesRead MoreBus 430 Complete Course Bus430 Complete Course Essay6850 Words   |  28 Pagesservice management skills at Zappos. Evaluate the different way(s) that Zappos creates a superior customer service. * Choose at least two OM activities in Exhibit 1.1 from Chapter 1 of the text. Evaluate how each of the activities impacts the management of goods and services that Zappos provides. Include one to two examples from each activity to support your position BUS 430 Week 1 Discussion 2 Value Chains Please respond to the following: * Choose an example of a global value chain andRead Moresyllabus1129 Words   |  5 Pagesï » ¿Northeastern University TSMG 5340 - Telecommunications Public Policy and Business Management Thursday 6:00PM –9:30PM Forsyth Building Rm 237 Fall 2014 9/4th –12/11th Instructor Dick Lush Email -r.lush@neu.edu or dick.lush@gmail.com , phone -508-695-6034 If Class is cancelled – see announcement Course Material Course Pack at Harvard Business Publishing- https://cb.hbsp.harvard.edu/cbmp/access/2808663 See detailed instructions under Course Material TAB. There are Read MoreStrayer University: Week 3 Business Quiz 2 Chapter 3 Questions2206 Words   |  9 Pagesï » ¿BUS 365 WK 3 Quiz 2 Chapter 3 Purchase this tutorial here: http://xondow.com/BUS-365-WK-3-Quiz-2-Chapter-3-BUS3652.htm Multiple Choice 1. __________ consists of powerful software tools to discover and extract knowledge from text documents. a) Document mining b) Master data management c) Knowledge mining d) Text mining 2. What is the goal of data management? a) To store data and documents in multiple locations to insure that they are accessible to everyone on demand. b) To capture financialRead MoreStudy Guide2309 Words   |  10 PagesMGT 443 FIRST EXAM STUDY GUIDE Chapter 1 QUIZ 1) Which of the following is NOT one of the processes included in operations management? o Finance 2) Structural operations management decisions include: o Capacity, facilities, and technology 3) Physical goods can be differentiated from services in the operations management process by: o Longer lead times and they can be inventoried 4) Which of the following functions would not have to think about â€Å"processes†Read More My Classroom Management Plan Essay1383 Words   |  6 PagesMany of us tend to equate classroom management with discipline (and for that matter, to equate discipline with punishment, but thats another story). I see classroom management as the processes and procedures that are in place to mitigate the need for punishment, leaving discipline to cleave to its roots of to follow. Anything else is not classroom management. It’s damage control. Classroom management starts, for me, with very clear expectations, and firmly established procedures.  I begin theRead MoreMarketing: Study Questions6268 Words   |  26 PagesModule 1 Study Quiz 1. Marketing is: a) About invention of new markets, new products and new services b) About the invention of new ways of distributing and reaching customers c) About researching, finding, understanding and making new markets d) About creating and changing market processes that change markets e) All of the above 2. A responsibility of marketers is to sell new products and ideas to decision-makers in their organization. a) Yes b) No 3. The focus of companies needs to be on winning:Read MoreMgmt 303 Wk2 Quiz797 Words   |  4 PagesManagement 303 – Week 2 Quiz Cindy Abbott DeVry University 1.  (TCO 2) List at least FOUR sources you will use to obtain information about the firm’s strengths, weaknesses, opportunities, and threats. Discuss what categories of the SWOT elements of information are readily available on the Internet. What categories of data are difficult or impossible to find on the Internet? (When using the Internet, be sure to provide specific websites or URLs.) NOTE: You cannot use Wikipedia or another type

Thursday, December 19, 2019

Theophylline Essay - 959 Words

Theophylline is inexpensive and worldwide it remains one of the most widely prescribed drugs for the treatment of airway diseases. It has been used for over 70 years in the treatment of asthma and chronic obstructive pulmonary disease (COPD). Nonetheless, theophylline has newly turn into a third-line treatment in many modern countries that is only used in some poorly controlled patients. Various protocols of therapy assisted this. It has even been recommended that theophylline is not indicated in any patients with asthma. The prevalence of side effects and the comparably low potency of theophylline have now led to diminished usage because inhaled ÃŽ ²2-agonists are far more efficient as bronchodilators and inhaled corticosteroids have a†¦show more content†¦Low-dose theophylline pushes an anti-asthma response through rising stimulation of HDAC which is finally enrolled by corticosteroids to abolish inflammatory genes.Drugs affecting microsomal enzyme complexes in the liver c an alter the clearance of theophylline. Other mixed mechanisms (e.g. hepatic uptake) can also be affected by concomitant administration of other drugs. Whatever the mechanism, the interaction may be satisfactory to constrain modification of the theophylline dosage, in preference regulated by plasma theophylline determinations. ïÆ'Ëœ Drugs which increase the clearance of Theophylline: 1) Phenobarbitone: Comedication with Phenobarbitone may depend upon an increase of the theophylline dose by around 30% because of raised clearance arising from enzyme induction. 2) Carbamazepine: With phenytoin and carbamazepine an increase dose of theophylline around 45% can be needed. 3) Rifampicin, Isoniazid and Sulphinpyrazone: With rifampicin, isoniazid or sulphinpyrazone comedication, an increase of the theophylline dose by around 20 to 25% may be required. ïÆ'Ëœ Drugs which decrease theophylline clearance: 1) Erythromycin, propranolol and isoprenaline: making a minimization in the dose of concomitant theophylline recommended with normal doses of erythromycin, propranolol and isoprenalineShow MoreRelatedEssay about The Effects of Caffeine870 Words   |  4 Pagesxanthine derivatives include the bronchodilator theophylline and theobromine, a compound found in cocoa and chocolate. Caffeine is a mild, but direct stimulant at all levels of the CNS that quickens the heart and cardiovascular system as well. The related xanthine, theophylline, share these characteristics and are used in the treatment of pulmonary disease. Both caffeine and theophylline are CNS stimulants, with theophylline exerting more dramatic effects than caffeine atRead MoreChronic Obstructive Pulmonary Disease ( Copd )1506 Words   |  7 Pagescontain infected secretion from streptococcal and staphylococcal pneumonia, which can spread to nearby areas of the lungs such as other areas of the body and even to the brain. Pulmonary hypertension, which will be discussed extensively further in this essay, can be caused due to inflammation of the bronchial walls and compensatory vasoconstriction of pulmonary blood vessels (Copstead Banasik, 2013, p. 484). The narrowing of the bronchioles in chronic bronchitis results in an increased resistance toRead MoreCritical Appraisal Of The Clinical Pharmacist1370 Words   |  6 Pages(Hepler strand, 1990). A systematic review of 36 studies about clinical pharmacy services in hospitals illustrated that having a clinical pharmacist in hospitals may lead to better health outcomes (Kaboli, Hoth, McClimon Schnipper, 2006). This essay will critically appraise the general role of the clinical pharmacist in cystic fibrosis, as well as his specific role in some of the involved body systems. Having an exclusively allocated clinical pharmacist for CF reduces medication errors and improvesRead Moremidterm 554 Essay1430 Words   |  6 Pagesï » ¿Grading Summary These are the automatically computed results of your exam. Grades for essay questions, and comments from your instructor, are in the Details section below. Date and Time Started: 9/30/2014 4:52:19 PM Time Spent: 1 h , 28 min , 07 secs Points Received: 42 / 100   (42%) Question Type: # Of Questions: # Correct: Multiple Choice 50 21 Grade Details - Missed Questions Question  1. Question : A 32 Y/O female present to the clinic with 2 week H/O stabbing jaw pain 8/10 with lightening-likeRead MoreChronic Obstructive Pulmonary Disease ( Copd )1488 Words   |  6 Pagesmainly treated by pulmonary rehabilitation, medicines and oxygen therapy which minimizes the complications and prevent further damage. This is reflected in Mrs Walker who is a sufferer of COPD and undergoing with an intensive medical treatment. This essay will first examine the pathophysiology and possible causes and risk factors of COPD. Secondly clinical manifestations of COPD and Walker’s physical assessment results will be discussed. Next, a holistic nursing care plan using NANDA diagnosis willRead MoreFederal Drug Policy, And Its Correlation With The Shortage Of Drugs1758 Words   |  8 PagesIn this essay, federal drug policy, and its correlation with the shortage of drugs in Canada, will be considered. In particular, the disruption of drug supply will be considered, with a specific focus on dr ug supply within the province of Ontario. A discussion will ensue surrounding drug pricing and policy, and the ways in which these frameworks can ultimately serve to affect the efficacy of medical treatment and the safety of patients. Finally, the paper will focus on the accountability of multiple

Tuesday, December 10, 2019

Preserving Identity and Planning for Advance Care

Question: Discuss about the Preserving Identity and Planning for Advance Care. Answer: Introduction: Person centred care is recently practiced by large number of healthcare professionals due to the evidences of its success in recent researches. While treating dementia, its effectiveness has been already proved in tailoring a patients care according to their interests, abilities, personality and history. Patient centred care helps such a patient by treating him with dignity and respect. It also helps in visualising a situation from the patients point of view and also involves understanding of the culture, lifestyle, history and personal preferences like their hobbies, interests and others (Swartz et al. 2014). It also helps the patients in engaging in conversation with families and friends. It also ensures that the person can take part in regular activities and try new things (Reuben et al. 2013). This results in maintaining a quality life by the patients even while suffering from dementia. This essay will contain a brief reflection of a conversation with a dementia patient and the o bservation swill be backed up by conclusions from literatures. It will also discuss the person centred approach that would help such patient so that they can have better lives. While communicating with the old patient suffering from dementia and living his life in the community healthcare setting, I realised that more than medical treatment of the patient they need love, care and affection. This is because more than physical complicacy, they suffer from emotional breakdown mainly due to different barriers they face in everyday activities. I noticed that his biggest issue was his short term memory loss that has affected his relationship with not only his family but also with friends. Often he was finding difficulty in finding the right words in expressing himself. I also noticed that he was also having frequent changes of mood, he also had grown apathy in his hobbies of performing arts, practicing his singing skills and others. He had also been apathetic towards his family and friends. While conducting the session, I also observed that he had difficulty in doing regular activities like eating, drinking, going to toilet and others. He was always getting confu sed about what he had to say or do in order to express himself. He was being repetitive in his words and was failing miserably to link his situations. From his words, I understood he was struggling enough to adapt to his new changes. From the entire discussion I came to understand, that such a patient can never be treated with the physician medication- biomedical model of treatment. His treatment should be customised according to his needs so that he can develop the conduction of his life, it can only be achieved by person centred care. Perke et al. ( 2016) had conducted experiments in order to show the effectivity of person centred care in treatment of patients with dementia. He had suggested self empowerment tool to be more effective in reducing unintentional harm than traditional practices in emergency department in hospitals. Self empowerment, advocacy and communication tools act as better support for reducing the communication gaps that traditional treatment have. They have also supported that better information sharing reduced the chances of unintentional harm of the patient. Knowledge about person likes and disliking reduces the potential of unmet need of the patient and prevents functional loss. Researchers like Down and Murna have also conducted various systematic review in 2013 which had helped them to get over the debate about the success rate of person centred care. They have suggested that development of communication skill by the carers is very important. They also paid significance to principles like respect, dignity, learning life story, individualistic activities yield better result. They suggested that often being sensitive to an individuals religious beliefs, spiritual needs and cultural identity helps to provide better result in person centred treatment. Focusing on quality of life of the patient and setting a benchmark for acquiring high quality relationship with patient should be practiced by carers. Stranz and Sorensdotter had conducted an observational and interview studies in 2016 where it was seen that the environment of the nursing care centres are also important for providing the best care for patients. They compared two hospitals where it was seen that different environments proposed different styles of person centred care. One of them paid importance to shrinking world issue of patients and therefore stimulation technique was proposed. In the other, carers tackled agitation and anxiety with calmness and quiet environments. Therefore it urged the necessity of a nat ional policy by the government in person centred approach to dementia care. Doyle and Rubinstein conducted an observational study in a nursing home in 2014 which stated that cultural complicacies mainly acted as a barrier that prevented person centred care to be practices in case of dementia patients. The nursing aids mainly created an environment of us versus them with the patients. This was mainly because the staff members promoted the concept of othering because their focus was based on biomedical aspects of dementia. Besides, functional decline and aggression were other factors. They also viewed the patients behaviours as problems which impaired their nurturing relationships. Thereby scientists recommended engaging the patients and training the nurse in best way possible can help in establishing a person centred approach in treatment of dementia. Wheeler and Jan. in 2010 have conducted researches where they have said that staffs first need to empower patients, spend time with them by interacting with them, and know the residents individually and others. They should engage patients and work as a team with other managers, carers and others so that patient feel included within the environment. They should also understand the importance of family in care plans and keep them inform ed through communication. Desai et al. had conducted a systematic review along with systematic reviews on treating aggression in dementia patient. He had suggested interventions like pet therapy, music therapy, exercise and others beside effective communication and creating proper relationship between patient and caregiver. Various literatures in the above section have thereby had placed person centred care as the most important approach for the treatment of dementia in old patients. They have stated that a proper environment is necessary in dementia care setting or in homes (Kruger et al. 2016). Important principles like effective communication, information gathering, relationship building, maintaining dignity and respect of patients and other will provide fruitful results. Besides, attending the spiritual and emotional needs of the dementia affected people is also very important as they tend to be affected due to the social exclusion that they experience when they get affected by dementia. Different therapies like pet therapy, music therapy and art therapy are also helpful (Hilgeman et al. 2014). Cultural and educational barriers should be overcome by caregivers through proper training and right morals and ethical virtues. Patient centred care assures that aggression gets reduced in dementia which is the most harmful effect for both patients and caregivers (Jennings et al. 2016). It is also found that it is highly important for the government to promote the concept of person centred healthcare among different organisations. To achieve this successfully, a proper national policy should be introduced. This would be helpful to the different healthcare professions as the guidelines will act as consort which they will follow in their practices (Constand et al. 2014). Person centred approach to old people suffering from diseases like dementia have provided best results in treatment success. It has been found that the principles of patent centred care like effective communication, information gathering, relationship building, maintaining dignity and respect of patients and other have been fruitful. A number of barriers like improper education of carer, cultural complicacies and many others often create interruptions in proper caring of patients. However, a caregiver have to overcome the barriers and provide the best evidence based patient centred caring to patients for giving them a better quality life and help them live well. References: Constand, M.K., MacDermid, J.C., Dal Bello-Haas, V. and Law, M., 2014. Scoping review of patient-centered care approaches in healthcare.BMC health services research,14(1), p.271. Desai, A., Wharton, T., Struble, L. and Blazek, M., 2017. Person-Centered Primary Care Strategies for Assessment of and Intervention for Aggressive Behaviors in Dementia.Journal of Gerontological Nursing,43(2), pp.9-17. Downs, M., 2013. Putting people-and compassion-first: the United Kingdom's approach to person-centered care for individuals with dementia.Generations,37(3), pp.53-59. Doyle, P.J. and Rubinstein, R.L., 2014. Person-centered dementia care and the cultural matrix of othering.The Gerontologist,54(6), pp.952-963. Hilgeman, M.M., Allen, R.S., Snow, A.L., Durkin, D.W., DeCoster, J. and Burgio, L., 2014. Preserving Identity and Planning for Advance Care (PIPAC): Preliminary outcomes from a patient-centered intervention for individuals with mild dementia.Aging mental health,18(4), pp.411-424. Jennings, L.A., Hays, R., Wenger, N., Ramirez, K. and Reuben, D.B., 2016. Identifying and Prioritizing Patient-centered Goals for Dementia Care.Journal of the American Geriatrics Society,64, p.S119. Krger, R., Hilker, R., Winkler, C., Lorrain, M., Hahne, M., Redecker, C., Lingor, P. and Jost, W.H., 2016. Advanced stages of PD: interventional therapies and related patient-centered care.Journal of Neural Transmission,123(1), pp.31-43. Parke, B., Hunter, K.F., Schulz, M.E. and Jouanne, L., 2016. Know meA new person-centered approach for dementia-friendly emergency department care.Dementia, p.1471301216675670. Reuben, D.B., Evertson, L.C., Wenger, N.S., Serrano, K., Chodosh, J., Ercoli, L. and Tan, Z.S., 2013. The University of California at Los Angeles Alzheimer's and Dementia Care Program for Comprehensive, Coordinated, Patient?Centered Care: Preliminary Data.Journal of the American Geriatrics Society,61(12), pp.2214-2218. Schwartz, D.B., DiTucci, A., Goldman, B., Gramigna, G.D. and Cummings, B., 2014. Achieving patient-centered care in a case of a patient with advanced dementia.Nutrition in Clinical Practice,29(4), pp.556-558. Stranz, A. and Srensdotter, R., 2016. Interpretations of person-centered dementia care: Same rhetoric, different practices? A comparative study of nursing homes in England and Sweden.Journal of Aging Studies,38, pp.70-80. Wheeler, N.L. and Oyebode, J.R., 2009. Dementia care 1: Person centred approaches help to promote effective communication.Nursing times,106(24), pp.18-21.

Tuesday, December 3, 2019

Life And Times Of Sir Isaac Newton Essays - Isaac Newton

Life And Times Of Sir Isaac Newton Newton, Sir Isaac (1642-1727), mathematician and physicist, one of the foremost scientific intellects of all time. Born at Woolsthorpe, near Grantham in Lincolnshire, where he went to school, he began to attend Cambridge University in 1661; he was elected a Fellow of Trinity College in 1667, and a Lucasian mathematics professor in 1669. He stayed at the university, lecturing most of the years, until 1696. During these Cambridge years, in which Newton was at the top of his creative power, he singled out 1665-1666 as the prime of his age for invention. During two to three years of intense mental effort he prepared Philosophiae Naturalis Principia Mathematica (Mathematical Principles of Natural Philosophy) known mostly as the Principia, though it was not put into print until 1687. As a firm opponent of the attempt by King James II to make the universities into Catholic institutions, Newton was elected Member of Parliament for the University of Cambridge to the Convention Parliament of 1689, and was also re-elected again in 1701-1702. Meanwhile, in 1696 he had moved to London as Warden of the Royal Mint. He became Master of the Mint in 1699, an office he held to his death. He was elected a Fellow of the Royal Society of London in 1671, and in 1703 he became President of the society, being annually re-elected for the rest of his life. His major work Opticks, appeared the next year; he was knighted in Cambridge in 1705. As Newtonian science became increasingly accepted on the Continent, and especially after a general peace was restored in 1714, following the War of the Spanish Succession, Newton became the most highly esteemed philosopher in Europe. His last decades were passed in revising his major works, polishing his studies of ancient history, and defending himself against critics, as well as carrying out his official duties. Newton was modest, reserved, and a man of simple tastes. He was upset by criticism or opposition, and hated resentment; he was harsh towards enemies but nice to friends. In government, and at the Royal Society, he was an able administrator. He was never married and lived humblely, but was buried with great pomp in Westminster Abbey. Newton has been considered for almost 300 years as the founding philsospher of modern physical science, his achievements in experimental investigation as good as those in mathematical research. In 1664, while still a student, Newton read recent work on optics and light by the English physicists Robert Boyle and Robert Hooke; he also studied both the mathematics and the physics of the French philosopher and scientist Rene' Descartes. He explored the refraction of light by a glass prism; developing over a few years a series of increasingly detailed, refined, and exact experiments, Newton discovered measurable, mathematical patterns in the mircle of color. He found white light to be a mixture of infinitely varied colored rays (shown in the rainbow and the spectrum), each ray identified by the angle through which it is refracted on entering or leaving a given transparent medium. He correlated this notion with his study of the interference colors of thin films , using a simple technique of extreme acuity to measure the thickness of such films. He held that light consisted of streams of minute particles. From his experiments he could conclude the magnitudes of the transparent cor puscles forming the surfaces of bodies, which, according to their dimensions, so interacted with white light as to reflect, selectively, the different observed colors of those surfaces. The roots of these unconventional ideas were with Newton by about 1668; when first expressed in public in 1672 and 1675, they brought on hostile criticism, mainly because colors were thought to be changed forms of homogeneous white light. Doubts, and Newton's answers, were printed in the learned journals. Notably, the scepticism of Christiaan Huygens and the failure of the French physicist Edme' Mariotte to copy Newton's refraction experiments in 1681 set scientists on the Continent against him for a years. The publication of Opticks, mostly written by 1692, was delayed by Newton until his critics were dead. The book was still not right: the colors of diffraction defeated Newton. Still, Opticks established itself, from about 1715,

Wednesday, November 27, 2019

Language and Identity free essay sample

How has my experiences with language shaped my current identity? I have always defined myself as a West Indian woman, an Island girl, the way I speak, the way I dress, to me that is my identity, this is who I am. I have never thought of it like this before, that my language would determine my cultural identity. Language plays a crucial role in personal identity. My first memories began when I was four, I can remember hearing my great grandmothers’ voice as she would rouse me from my sleep, â€Å"wake up chile, its morning,† her voice sounded like soft, light waves caressing the sand as it gently hit the shore, or when she would admonish me for being naughty could change to an angry wind whooshing through the trees. Within my immediate surroundings everyone sounded the same, my family, my neighbors, my friends, myself. In Grenada, at secondary school it was another experience for me, where its all mixed with students from all over the island, based on my dialect, others could often tell which parish I was from. We will write a custom essay sample on Language and Identity or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page I am from the southern parish called St. George’s, which is the capital where I was expected to speak ‘proper’ with excellent grammar and also often times perceived as being cultured and well educated whereas compared to students from the northern parish (St. Patrick’s), they were labeled as speaking ‘bad,’ poorly or uneducated which may not be the case. For example, I remember my first year at secondary school, our teacher came into the classroom and was recording attendance, she asked for another student named Shirley Mc Intyre, someone said â€Å"she doh dey today,† whereas grammatically speaking its suppose to be â€Å"she is not here today. † Right away based on her dialect it was known that she wasn’t from St. George’s. Moving to America from my homeland Grenada, learning to pronounce my words properly in order to be understood was very important. I felt alienated being thrust into a new place and culture. Listening to everyone else sounded to me like a sea of different voices, dialects, tongues, I could hear the different vibrations and hums, there was African, Spanish, America, Haitian, Jamaican all in one place. I had to learn the American ways of communicating effectively. I couldn’t identify with myself because I didn’t sound the same as everyone else except for when around close friends and family. I had to slow my speech and formulate my words and sentences in a way in which I could be understood. For example, being taught new ways of pronouncing words, the word which I knew as status, I would say â€Å"stay- tus† whereas in the U. S. its â€Å"sta-tus† and route, I would say â€Å"root† as opposed to â€Å"rh- out† even the spelling of some words like â€Å"behaviour† now became â€Å"behavior. † Once I started speaking people could sometimes tell where I’m from, for example, they would often ask if I’m from the Islands. I had to act American and try and sound American in order to fit in. I would often ask myself how could I speak to fit in an American culture without losing my true Grenadian identity? So it depends on the setting I would adjust my speech to suit, if speaking on the phone to my friends in Grenada, I would speak Grenadian, if I’m at a store, I would speak my best ‘American. ’ In some cultures, women are taught to speak quietly and discreetly, in others they cannot speak unless they were spoken to. In my cultural experience, growing up as a young girl I was taught by my great grandmother and teachers at school to speak discreetly amongst my friends, family, and in public, â€Å"ladies should be seen and not heard† was sort of like a mantra in my home. It was sort of a culture shock for me moving here i. e. America and hearing people speaking loudly and freely whether you wanted to listen to what they were saying or not. To conclude, I would say I love and appreciate my speech; it reminds me of where I came from, and in helping to shape my identity, I wouldn’t change anything about it. Although it may seem that my language and identity is forever changing, learning to adapt and communicate, its all a learning process.

Saturday, November 23, 2019

UNIT 7 TASK 1 Essay

UNIT 7 TASK 1 Essay UNIT 7 TASK 1 Essay Sociological Perspectives Functionalism This is the sociological approach that sees the institutions of society as functioning in agreement among each other making a particular and obvious role to the smooth running of society. This perspective can best be understood by likening society to the human body, the same way the human body functions through the efficient interrelationship of major organs like the lungs, heart, kidneys and the liver, it has mechanisms to deal with diseases so that different in society each have particular contributions to make. They work as one by using methods of social control to deal with deviant members or groups so that society functions efficiently. Talcott Parsons played an important role in the development of functionalism as the sociological approach; he imagined society as a system made up of interrelated institutions that contributed to its ease of running and success. He thought the most important role of an institution was to socialise individuals and make sure they understand the fundamental values of their society and behave in suitable ways; this ensured that there was order in society. This perspective can be criticised by claiming that it doesn’t approach areas of conflict that characterise modern societies and in principle could be found in every society, although functionalists emphasise that consensus and agreement are a perfect image of institutions having clear, positive functions and co-operating effectively for the good of everyone. Nonetheless, this does not look like it’s to reflect various peoples experience and understanding of the modern world where there are frequently obvious winners and losers and lots of non-conformists. Functionalism is based on the idea that in all societies members share a number of essential principles and beliefs which value consensus underpins the socialisation process and the working of the main institutions. Marxism Marxism also being a conflict model as well as a structuralist model. This perspective was originally developed by Karl Marx, he thought that individual behaviour was formed by society but believed that the economic system defined society and everyone’s place within it. He held the view that in the industrial society during his time, there were two social classes, one which is the bourgeoisie or the capitalists, the small but powerful group who owned the factories as well as the other places of employment. The proletariat, a much larger, less fortunate â€Å"financially†, poorer group of workers. His idea was that both these social class groups would always be in conflict, land and offices would want high profits whereas the employees will want higher wages which would eventually consume the profits. This is the reason sometimes Marxism is called the conflict model. He thought that this particular conflict would lead to revolution because there was an unbalanced relatio nship between the bourgeoisie and the proletariat and conflict was inherent in the economic system. Marxists claim that the bourgeoisie also had power in other institutions and they nurture the society because they manage the mass media, the legal system and it’s their ideas that control the school curriculum. Through the socialisation process, the values and attitudes of the ruling class are passed on rather than the general value system of the functionalists. This is done effectively that the majority of the proletariat do not understand that they are being exploited and that they are helping the interests of the bourgeoisie rather than their own group, the lack of awareness by the proletariat is called false consciousness, this is the false consciousness of taking on the views and beliefs of the Bourgeoisie by the proletariat. Just the same as functionalists, Marxists also possess a structuralist perspective, they view family as contributing to an established social system and would consider the family as the servant of the capitalist

Thursday, November 21, 2019

12 Steps Programs - Help or Hinder Essay Example | Topics and Well Written Essays - 500 words

12 Steps Programs - Help or Hinder - Essay Example The aroma of good, strong coffee vied with the scent of some expensive perfumes, but the tobacco won. I was surprised at the mix of people, there a man in denim, here an impeccably suited businessman of middle age. Three older women had placed themselves in neighboring chairs, their body language signaling support and sisterhood. Designer chic and thrift shop dowdy, all seemed to have abandoned one addiction and were now desperately pursuing another, nicotine. Except for one small, dumpy woman, nervously polishing, replacing, then polishing again, her tinted eyeglasses, and a skinny guy with big ears, which he kept pulling at.What followed was awful to observe. The little woman stood up, shook and stuttered and exposed her heart, life and soul in painful, gut-wrenching honesty to these complete strangers. She had just taken Step 1. Everybody applauded, several approached her and hugged her. She was crying and smiling at the same time, but no longer shook or twitched with nerves, she seemed more peaceful, as if relieved of a big burden. It was clear she felt better, cherished and a part of things. Poor John could only mutter his name, hanging his head as he labeled himself an alcoholic, then collapsing in tears into his chair.individual perceptions of Him, would make it all better.

Wednesday, November 20, 2019

The Effect of Indian Reforms Essay Example | Topics and Well Written Essays - 5000 words

The Effect of Indian Reforms - Essay Example The Global impact of this change can be assessed from the fact that the Indian economy is now attracting FDI at an increasing speed and it is offering support to world economies through its purchasing power parity and huge market. The reforms have however not yet benefited the entire population and in the interim, the poor-rich inequalities have increased and need to be attended to with speed. Also, the neglected agricultural sector needs to be reformed as well to give a balance to the reform process and the economy at large. It has been concluded that the economy has certainly improved since the reforms were initiated. The days of imperialism and colonialism are pat and in this new age of globalization, the world has veered to the view that all economies are interdependent and that failure of one would have deep repercussion over the rest. This has brought about a spate of reforms that are suggested or forced upon ailing economies, in the overall interest of the world economy. Theoretically, the choice has been, initiated and led by International Financial Institutions, of a big bang and shock therapy. But this formula is applicable in authoritarian regimes that force them on their economies and countries. The other approach, one that has not been largely favored, is gradual and incremental. This has always been looked upon as slow, unwieldy and risky inasmuch that its decisions can be reversed quickly towards status quo on the first signs of failure or strain. India, however, chose the latter method and spread its reforms and the liberalization and globalization process to stretch over almost two decades. In the sixties, it was unimaginable that from a net importer of food, India could become an occasional exporter about forty years later. Similarly, a receiver of foreign aid became a donor, even if a small one. And, foreign exchange, once the great constraint, would eventually become plentiful.  

Sunday, November 17, 2019

Assessment Criteria Essay Example for Free

Assessment Criteria Essay Tesco has given its incoming new chief executive a ‘blank sheet of paper’ to determine the company’s future. The shareholders are demanding radical change at Britain’s biggest grocer. Dave Lewis who was head of unilever’s personal care business started his new role as Chief executive with Tesco in September 2014 at a time when sales fell 4% in the three months to mid-August (Kantar World 2014). Mr Lewis has already been given the title ‘desperate Dave’ and Shore Capital (2014) believes around 5000 head office jobs could be lost. (Based on article in the Sunday Times 31. 8. 14) Requirement This assessment contains one task with two components, both of which must be completed. Your team represents a group of marketing consultants with experience of driving innovation in large organisations. You have been asked to meet Mr Lewis and senior colleagues at Head Office and suggest ways in which Tesco can respond to the disruptive innovation strategies being used by other organisations with the market. Your specific task is to;  ?Identify and evaluate the disruptive strategic innovations developed by the key competitors to Tesco, such as Aldi ( but not exclusively) ?Recommend and justify a suitable response by Tesco which can be agreed by the board Time Available You have 15 minutes to make your presentation and afterwards there will be a short period following the presentation to take questions from the board. ? Your presentation and supporting documents will be assessed according to the criteria below. For your work to be assessed you must;?have mailed one copy of your presentation to ray. [emailprotected] ac. uk, or E. [emailprotected] ac. uk by 10. 00am on the morning of the presentation together with your Contribution Log and the signed confirmation of the mark allocation. ? COMPLETE ONE ELECTRONIC COPY OF THE ASSESSMENT FORM TO ACCOMPANY THE PRESENTATION BRING ALONG TWO COPIES OF THE PRESENTATION WHICH MUST BE PRINTED O? WITH FOUR SLIDES TO A PAGE AND BE ACCOMPANIED BY THE STUDENT DECLARATION FORM. Asda has introduced same-day delivery at 250 of its click-and-collect points after a trial on the London Underground. The service is available for customers who order products online before 1pm. Of the 250 collection points, 120 are ‘drive through’ units at which shoppers can receive goods directly in their cars. Asda has 300 click and collect points in total. Delivering Customer Value: Presentation Cover Sheet Module Title: Delivering Customer Value MC6050 Module Code: Year: 2014/15 Group Name: Name of Case Study Tesco- Submission Format Op? ons: Please ? ck one box and sign below. Peer assessment requires documentary evidence Equal Shares Peer Assessment No Agreement Family Name Initials ID number Signature †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. †¦Ã¢â‚¬ ¦ †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. †¦Ã¢â‚¬ ¦ †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. †¦Ã¢â‚¬ ¦ †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. †¦Ã¢â‚¬ ¦ †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. †¦Ã¢â‚¬ ¦ †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. †¦Ã¢â‚¬ ¦ â₠¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. †¦Ã¢â‚¬ ¦ †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. MC 6050 Academic Year 2014-2015 GROUP REPORT: Assessment Criteria/ Feedback Student Names: Student ID: Tutor: Ray Donnelly Due Date: Assessment Criteria Weigh? n g Mark Comments The concept of disrupve innovaon is understood  and clearly explained within the presentaon. 35. The presentaon iden(ed and explained the disrupve innovaons developed/being developed by the key competors. 30 Ability to link innovaon with other related concepts 10 Evidence of relevant theorecal concepts being used to support and jusfy the recommendaons. 10 Quality and ming of presentaon/ supporng materials. Ability to handle quesons. 10 Clear evidence of team work 5 Overall Comments Agreed Mark: Refer: Please note your mark remains provisional until the moderation process has been completed.

Friday, November 15, 2019

Selecting Channel Members

Selecting Channel Members Distribution plays an important role in the implementation of the international marketing program as it enables the products and services to reach the ultimate customer. And international marketing firm has the option of managing its distribution function either directly or indirectly through middleman or a suitable combination of the two. Due to physical distance, and also the differences in geographical, cultural and market characteristics of the trading countries, use of middlemen is found quite prevalent in international marketing. In fact, distribution is one such primary functions of marketing which makes use of the services of external independent agencies that bind the firm in a long term relationship. International Distribution Channels:- Distribution has two elements, the institutional and the physical. Physical distribution aspects cover transport and warehousing. The longer the channel, the more likely that producers profits will be indirectly reduced. This is because the end products price may be too expensive to sell in volume, sufficient for the producer to cover costs. Yet cutting channel length may be impossible, as country infrastructure requirements may dictate them being there. As already mentioned international marketers have the options of organizing distribution of their goods in foreign markets through the use of indirect channels, i.e. Using intermediaries, direct channels or a combination of the two in the same or different markets. Indirect Distribution Indirect channels are further classified based on whether the international marketer makes use of domestic intermediaries. An international marketer therefore, can make use of the following types of intermediaries for distribution in foreign markets. Domestic Overseas Intermediaries Commission buying agents Country-controlled buying agents Export management companies (EMCs) Export merchants Export agents Piggy backing Foreign Intermediaries Foreign Sales Representatives Foreign Sales Agents Foreign Stocking and Non-Stocking Agents State Controlled Trading Companies Direct Distribution The options available to international marketer in organizing direct distribution include sending missionary skies representatives abroad from the headquarter, setting up of local sales/branch office in the foreign country or for a region, establishing a subsidiary abroad, entering into a joint venture or franchising agreement. Companies having long-term interest in international marketing find it expedient to deploy their own sales force in foreign markets. This helps them in increasing their sales volume through committed market development activities, better control and motivation of foreign intermediaries being used, and paving the way for smoother transition to direct distribution and marketing. International Distribution Policy:- The international distribution policy of a firm according to Cateora, should cover the following factors: Question of control, size of margins, length of channels, terms of sale and channel ownership. Resource (money and personnel) commitment plans for the distribution function management keeping profit goals in a foremost position. Specific market goals expressed in terms of volume, market share and margin requirements, to be accomplished. Return on investment, sales volume and long run potential as well as guidelines for solving routine distribution problems, and The relationship between long-and short-term goals, the extent of the companys involvement in the distribution system as well as the extent of its ownership of middlemen. Adapting to distribution patterns Notwithstanding, the international distribution policy of the company, the factor of flexibility to adapt the distribution policy to local conditions of the foreign markets is very crucial for effective results. A clear understanding of the target market characteristics covering aspects such as traditions and conventions in the wholesaling and retail distribution patterns shopping habits of customers including customers reliance on channel members for product information and servicing; commercial terms; and legal requirements help define the selection of channel. The following trends help to illustrate the need to the above analysis for suitable adaptation of the distribution patterns: In the US, there has been a rapid expansion of large supermarkets and other retail chains, and also the deep-vertical integration into wholesale and manufacturing by large retail houses: In Sweden, a powerful consumer-oriented cooperative movement handles a substantial business in food, petroleum, etc. In Mexico, there is a modern retail distribution for the urban people, and traditional outlets and public distribution system exists for the poor. In China, wholesalers mainly control the Chinese distribution system. In Japan, large trading companies, handle half of Japanese trade while a large number of wholesale and retail outlets help products to penetrate in its market. In Saudi Arabia, a small number of hands approved by the royal family control its manufacturer-wholesaler retailer distribution system. Agents in Foreign Markets Agents, known by different names and performing varying functions in different foreign markets, have a historically established place in international distribution. While agents do not take the title to the goods, their importance stems from: local language proficiency, access to important policy and decision-makers, overcoming business culture differences, short circuiting the buying-selling process, and performing the cumbersome formalities and complying with routines and procedures of the foreign market. Selecting Distribution Channels and Channel Members:- Channels are an integrative part of the marketers activities and as such are very important. They also give a very vital information flow to the exporter. A channel is an institution through which goods and services are marketed. Channels give place and time utilities to consumers. In order to provide these and other services, channels charge a margin. The, longer the channel the more margins are added. Within the overall international distribution policy of the firm, the factors of: capital requirements; level of distribution costs; desired extent of control over distribution channel; depth of market coverage; product-market distribution pattern characteristics; competitive practices; legal requirements; and Short-term versus long-term involvement of the firm in international marketing govern the choice of distribution channels. Basically the choice comes down to two alternatives, the producer /seller selling direct or through an international merchant or agent. This is followed by the development of criteria for the selection of specific intermediaries. The criteria generally includes factors as financial soundness, local government contacts, business reputation, distribution network, technical support and infrastructural facilities (esp. relating to heavy industrial goods), business experience and managerial expertise, commercial terms, and extent of exclusivity to the international marketer. As the selection of the channel members commit the marketer to them for a relatively long period of time, their selection involves a cautious process and a careful analysis and referencing. Some international marketers make us of an elaborate process in this regard which begins with relative rating of candidate firms on pre-determined criteria. After the channel member is selected it is a prudent business practice to enter into a written agreement spelling out the scope of commitment to each other and thus minimizing the possibility of disputes and misunderstandings, 5 lists the items that should be included in a typical agreement with the foreign channel members. Items to include in an Agreement with Foreign Channel Members Name and address of both parties Date when the agreement goes into effect Duration of the agreement Provisions for extending or terminating the agreement Description of sales territory Establishment of discount and/or commission schedules and determination of when and how paid. Provisions for revising the commission or discount schedules Establishment of a policy governing resale prices Maintenance of appropriate service facilities Restrictions to prohibit the manufacture and sale of similar and competitive products Designation of responsibility for patent and trademark negotiations and/or pricing The assign ability or non-assign ability of the agreement and any limiting factors Designation of the country and state of contract jurisdiction in the case of dispute Motivation of Channel Members In order to get the best out of the international marketer and channel member relationship it is necessary that economic and non-economic incentives be used for the purpose. It may be emphasized that channel members being independent business entities, their key consideration for relationship is economic. If the channel member does not get an adequate economic return it is unlikely that he will put in his best in the business. In addition, regularity of contact, involvement in goal setting, better understanding of the international marketers business, and provision of assistance in market development or other areas of deficiency of the channel members capability prove useful for getting the channel members more than what they are generally expected to contribute. Robert Douglas Stuart suggests the following ways for strengthening the channel members loyalty: Build your distributor with your company: bring him into your picture; discuss future plans as they affect his area with him, seek his advice. Give your distributor an effective profit margin; try to keep in mind that you want to be in business with him for several years; make him want to continue the relationship. Be sure he has credit terms which make him competitive, or more so, in amount and length of payment. Maintain regular correspondence, and make sure he can clearly understand what you have to say. Make a point of commenting on successful distributors in whatever communication you use in his area (advertising, publicity, sales bulletins, and so on) Control of Channel Members Control of channel members in international distribution though difficult yet is an important aspect of its management. Accomplishment of sales targets, market coverage and development goals, payment schedules, and profit contribution made are some of the factors on which the performance of channel members is appraised and controlled. Constant monitoring, periodic reviews, regular communications and intermittent suggestions help a marketer to control its channel members and keep the marketer-channel member power balance in its favor. Legal requirements and adverse impact on reputation must be given their due weight age if and when the unavoidable decision of termination of channel member is to be taken. International Physical Distribution Management (IPDM):- Ever since globalization transformed the transport sector, national boundaries have become permeable to penetration by trade, creating the need for flexible transport solutions. Intermodalism and containerization were the by-products of this era and were poised to metamorphosis transport of general cargo, moving it `seamlessly through sea and land arteries. Forty years ago, the physical process of exporting or importing goods was arduous. Goods needed to be transported by lorry to the port, unloaded into a warehouse and then reloaded into the ship `piece by piece. The management of physical distribution of goods includes the functions as well as costs associated with packing, order taking and processing, and inventory control. Given the geographical distance, the associated business risks and the variety of transportation modes available, the management of this function poses a difficult challenge so far as the objectives of ensuring ready and regular supply of goods, in foreign markets at the most optimal costs are concerned. Physical Distribution Management, known as the dark continent of marketing offers tremendous potential in cost cutting and improving profitability. It requires the use of a systems approach and the management of the transportation, warehousing and inventory functions in an integrated manner. Containerization `Containerization, the term very familiar to present day shipping industry was a completely unknown concept a few decades back. It was Malcom McLean, owner of a huge trucking company in USA, who first conceived the idea of containerization by transporting. Containers through `Ideal X in 1956 and initiated a revolution in the history of shipping industry. Over the years, the industry has created a separate identity within the shipping world through continuous development and Maersk Lines, PO Nediloyd, Sealand Services (CSX), APL and others have come up as international majors serving customers all over the globe. The growth of containerization in India has been slow and steady. The formation of Container Corporation of India (Concor) as an autonomous body under the Ministry of Railways in 1988 boosted the efforts at increasing containerized traffic in the country. Over the years, volume of container traffic has experienced continuous growth and registered a volume of2.22 million TEUs in 1999-2000 at the major ports of India. A significant number of international container lines are active in India making business through their own office or through selected agents. Amongst the Indian shipping companies, only `The Shipping Corporation of India is active in the international liner business. It has tied up with Zim Navigation of Israel and Yang Ming Line of Taiwan to provide services on international routes. Of the 11 major ports of the country, Jawaharlal NehruPort (JNP) and Mumbai Port have. Established as the gateway ports for container traffic to India having a combined market share of around 60% of the total container traffic. Lack of adequate infrastructure in form of container handling equipment, CFS network and rail network in other ports have led to concentration of container traffic at Mumbai and JNP. Liberalization and privatization policy taken up by the Government of India has resulted into the commissioning of new ports like Adani and Pipavav. The various advantages offered by containerization include: Containers can be loaded and sealed at the consignors premises or at nearby container depot, minimizing the risk of theft. Since the goods are not directly handled during voyage, the risk of damage is minimized. Cargo can be loaded in a matter of hours rather than days the reduction in handling time at ports results in increasing berth capacity. The faster turn-round enables ships to make a higher number of annual voyages and reduces the number of necessary ships. Because of the numerous advantages, both air and water carriers encourage the use of containers by charging lower rates for containerized shipments. Conclusion:- International distribution and sales policy decision is one of the most complex aspect of international marketing management. Along with price and promotion decisions, a decision has to be made on the distribution system. There are two components to this the physical (order processing storage/warehousing and transport) and the institutional aspects. The latter involves the choice of agents, distributors, wholesalers, retailers, direct sales or sales forces. Again, each has its own advantages and disadvantages. However, it is in the channel of distribution that the international marketer can encounter many risks and dangers. These involve many transaction costs both apparent and hidden. Risks include loss in transit, destruction, negligence, nonpayment and so on. So careful choice and evaluation of channel partner is a necessity. Regular report on foreign markets, foreign visits, and deployment of sales force abroad and, an in-depth analysis of physical distribution cost and obstacles help a firm to streamline its international distribution, offer superior customer service, and keep distribution cost within reasonable limits. Since distribution decisions bind the marketers with their channels for long-term, its implications in terms of costs, flexibility, control and reputation must be examined carefully before committing the decision.

Tuesday, November 12, 2019

Pepsi Sales Bubble with Limited Edition Soft Drinks

Week 5 Case Assignment MRKT 5000 PepsiCo: â€Å"Pepsi Sales Bubble with Limited-Edition Soft Drinks† Case Summary: Pepsi and their partner, Suntory, are using limited-edition soft drinks to boost market share in the $30 billion Japanese beverage market and keep sales bubbling despite a cola war with Coca-Cola and fierce competition for space on store shelves. No new product is a sure thing, but the Japanese market is particularly challenging.Of the 1,500 beverages launched there every year, only the tiniest percentage survives the introductory period because the Japanese convenient stores are small and they make room for only the products that will sell off the shelves quickly. Another reason is because the Japanese consumers crave novelty limited-editions products that are for specific seasons, regions, or reasons. Given, the competitive environment, the pressure from retailers to make new products perform, the speed with which consumer tastes change, and the cost of launchin g a new soft drink, Pepsi and Suntory are being careful not to overuse their limited-edition strategy.Key Marketing Issues: Line extension – Development of a product that is novelty, but closely related to their existing product line to meet different customer needs, to reach different target markets. Aesthetic modification – Changes to the sensory appeal of a product. Pepsi changed with berry-flavored Pepsi Blue and Ice Cucumber. Product differentiation – Creating and designing products so that customers perceive them as different from competing products.Pepsi differentiated itself by being offering the Ice Cucumber only during the summer and by limiting the Pepsi Blue. Personal Case Analysis: Case Questions: 1. Pepsi and Suntory cap their limited-edition soft drink introductions at four per year. What effect is this cap likely to have on the new product development process? By Pepsi and Suntory offering their limited-edition drink introductions at a cap of fou r per year it will have their consumer’s excited anticipating the next introduction, versus offering them more a year and their consumers getting bored quickly.What we have to remember is that the Japanese market does not respond the same way as the U. S does. The Japanese market, wants novelty and limited-edition and that’s what Pepsi and Suntory is going to give them. When Pepsi and Suntory set out to tap this widespread interest in variety by marketing limited-edition soft drinks, they started with berry-flavored Pepsi Blue. In the United States the Pepsi Blue remained on the market for two years. In Japan, the entire production sold out the same product within a few weeks.It’s a great marketing plan to allow their limited-edition soft drinks stand out and not overuse their limited-edition strategy. 2. How important is product quality when a limited edition soft drink like Ice Cucumber sells out in a matter of weeks? Product quality is important, but not as i mportant as ensuring that the product meet the needs of the consumers. Consumer needs are most important. Consumers spread the news by use of technology and word of mouth, which is significant for any successful marketing strategy.Another thing that’s important is the scarcity and seasonality, as mentioned in the textbook these two added to the appeal of high demand. 3. What criteria would you suggest that Pepsi and Suntory use when screening ideas for new limited-edition soft drinks? The most important criteria I suggest that Pepsi and Suntory use when screening new ideas for new limited-edition soft drinks is making sure they match product offerings to customer’s needs, make sure they have effective and consistent branding, good timing is necessary, effective promotions, and sufficient distribution.I would use the previous technique they used before by taste testing many possibilities, then choosing a flavor, creating samples and waiting for responses by focus groups . This will give consumers something to look forward to every season. Recommendations Works Cited Pride, W. and Ferrell, O. , Marketing, 16th ed. Copyright 2012, Cengage Learning

Sunday, November 10, 2019

Can Tourism Be Sustainable En the 21st Century

CAN TOURISM BE SUSTAINABLE IN THE TWENTY FIRST CENTURY  ? Tourism industry is one of the largest industry of the world in the 21st century, before the oil industry and the automobile industry. It is a vital sector for a lot of countries as it generates jobs and wealth. Nevertheless, Tourism can also engender environmental, social, and cultural degradations as more and more people travel all around the world. There was roughly 935 million of tourists in 2010, and there will be 1. 6 billion tourists in 2020 according to the World Tourism Organization.This enormous flow of tourists has undoubtedly a lot of impacts on the environment, on the local populations or on the economy. Furthermore, the global population is increasingly growing and the question of resources available is crucial and has become a matter of global concern when development occurs in a time of globalization. Because tourism keeps increasing, this is necessary to find ways to make tourism more sustainable. The questi on of sustainable development has become a major issue of the 21st century notably due to the climate change.While the original call for sustainable development in Bruntland Report (which goal was to unite countries to pursue sustainable development together) discussed the application of the principles, tourism was not specially discussed’ (Hall, 1998) Yet, there has been an increasing recognition of the role that tourism could play in sustainable development. As it is a driving force of the economy and a powerful instrument of development, it has a role to play to limit its negative impacts whether they are cultural, environmental or economic.That is to say, adopting the principles of sustainable development to tourism. ‘Sustainable tourism is an extension of the concept of sustainable development† (J. Swarbrooke, 1999). The sustainable development is defined in the Bruntland Report as’ a development which meets our needs today without compromising the abi lity of people in the future to meet their needs’. Therefore, sustainable tourism also deals with long-term viability. The goal of sustainable tourism is to conserve natural heritage and biodiversity, so the future generations will enjoy the environmental resources.It also has to respect the cultural heritage and traditional values of host communities and enable them to benefit from the advantages created by tourism, to make an equal distribution of benefits from tourism possible. The challenges are to reconcile tourism and respect of the environmental, economic and social dimensions to minimize the socioeconomic negative externalities of tourism. So can tourism be sustainable in the twenty-first century? I Successful initiativesSustainable tourism is a complex notion which is part of a global system and cannot be tackled in isolation specifically, economically or temporally (Munt2003), it requires the implementation of different measures and initiatives. We can achieve susta inable tourism if different actors are aware of the situation and ready to take measures in order to improve things. Several summits and codes of conduct carried out show the growing interest in sustainable tourism and efforts made to achieve it. Rio Summit in 1992 ,The Global Code of Ethics for tourism or AGENDA 21 for the Travel & Tourism Industry Towards Environmentally Sustainable Development†¦) They give recommendations on the application of sustainable development to tourism. The support and cooperation of the private and public sector are required to make sustainable tourism possible. All relevant stakeholders have to work in partnership to develop a common sustainable tourism strategy (Hall, 1998). All actors involved in the process have to participate for each level: local, regional, national.As tourism is part of a global system, sustainability has to be achieved in all sectors because they are interdependent. (Hall, 1998) â€Å"Since the 198Os, there has been a grow ing interest in the ethical standards of businesses. Public and political pressure has been growing for companies to behave more ethically in relation to a range of issues† (J. Swarbrooke, 1999) For instance, the ‘Club Med’, a French corporation of vacation set a charter of sustainable tourism to guarantee environmentally friendly practices and to take part to the local economic development in an ethical manner.To address the negative impacts of tourism, new alternatives to mass tourism are developed such as green tourism or ecotourism which is a responsible travel to natural areas that conserves the environment and improves the well-being of local people† (International Ecotourism Society, 1990) Besides some successful measures are taken to limit touristic flow. For instance to see orang utans in parks in Tanzania, visitors have to pay a high price: 235 pounds which enable to control the stream of travellers. Moreover, money generated by tourism will help t o preserve parks as it is invested in the parks for the preservation of the orangs utans .II Yet even some successful initiatives exist, some progress remain to be made First, more and more operators are using those terms ‘sustainable tourism’ as a new trend. It is a way to differentiate themselves from competitors with only commercial motivations. (Munt, 1998) Sustainable tourism has to adapt to each environment’ as each locality is totally different in terms of geography, ecosystem, social structure and economy, it is unlikely that the carrying capacity will be the same in any two places, so its application in any place is very different to forecast’. J. Swarbrooke, 1999) Besides, when an action is implemented it is not easy to judge if it is really sustainable. An action can be judged sustainable or not after a long period of time when it is proved that the development of the activity ‘has not prejudiced the needs of what were future generations w hen the development began ‘(Hall, 1998) The majority of commentators agree on the fact that intervention is needed to achieve sustainable tourism .Nevertheless, public sector regulation is not easy in a time when there is a lot if privatization We generally oppose mass tourism to some alternative forms of tourism. For example, ecotourism is not necessarily more sustainable if ecotourism â€Å"grows to a mass scale† it will show all the characteristics of mass tourism. (J. Swarbrooke, 1999) â€Å" We have seen that a partnership is required to achieve sustainable tourism but the tourism industry and local communities can have conflicting requirements.And the host communities are usually not enough strong to make their voice heard compared to the power of the tourism industry. The Maldives is representative of both positive and negative impacts engendered by tourism. Tourism accounts for 30 % of the Maldives GDP. Every tourist products an average of 7. 7 pounds of waste each day. With the development of the tourism, the government has decided to sacrifice one of the island and to make it the bin of the archipelago. The island grows of a square meter per day.For tourists, the rubbish remains invisible. Pollution is becoming worst and everyday the seabed is altered. Ships unload 3OO tons of rubbish everyday, which are dumped on the floor with no waste sorting. There are some toxic waste material which pollute the sea but also endanger the life of dustmen. Sustainable tourism is a complex task because key concepts are interrelated, it is about stakeholders whose interests have to be balanced. To lead to great social, economic and environmental benefits, sustainable tourism is required.A tourism bad managed can have negative consequences and have a prejudicial effect or even destructive on the social and environmental dimensions. And the complete set of impacts has to be measured at a global scale or we cannot hope to achieve complete sustainability at anything less than this scale† (Hall, 1998) Furthermore, to be truly sustainable, tourism has to pay more attention to the social dimension because we usually focus more on the environmental dimension. Touristic activities have to contribute towards the economic development and improves the quality of life of local populations.Tourism creates some negative impacts, but the role of the sustainable tourism is to try to limit them. So that the consequences tourism has on biodiversity, natural resources or the amount of waste keep acceptable. Maybe â€Å"truly sustainable tourism can probably never be achieved but it remains an ideal that we must thrive to attain† (Hall, 1998) BIBLIOGRAPHY Books C. Michael Hall & Allan A. Lew, 1998, Sustainable Tourism a Geographical Perspective, Pearson, Essex M. Mowforth & I.Munt, 2003, Tourism and Sustainability, Routledge, London W. Peter ,H. Rob, G. Tonny, , 2002, Sustainable Tourism a Global Perspective, Elvesier Butterworth-Heineman n, Italy J. Swarbrooke, 2005, Sustainable Tourism Management, Cabi Publishing, Cambridge Web site † http://www. unep. fr/scp/tourism/sustain/ http://www. alpesolidaires. org/tourisme-solidaire-la-rencontre-avant-tout http://www. globalsustainabletourism. com/Events/48-2012-World-Tourism-Day-WTD-Tourism-and-Sustainable-Energy-Powering-Sustainable-Development. html

Friday, November 8, 2019

Americas new war essays

America's new war essays Three planes commandeered by unknown, knife wielding hijackers slammed into the Pentagon and New York's landmark World Trade Center on September 11, 2001. The twin disaster at the World Trade Center happened shortly before 9am (1300GMT) and then right around 9am. Heavy black smoke billowed into the sky above the gaping holes in the side of the twin towers, one of New York city ¡Ã‚ ¯s most famous landmarks, and one of the city ¡Ã‚ ¯s busiest work areas. Rescue teams in New York City and at the pentagon continue to look for survivors. Meanwhile, investigators search for those responsible. Hundreds of firefighters and police are missing and feared dead after trying to rescue others. President Bush, speaking after a day that saw America reel under its worst attack since the Japanese bombing of Pearl Harbor on Dec. 7, 1941, vowed to stand firm against terrorism and bring the perpetrators to justice. The twin 110 story World Trade Center towers, which drew as many as 40,000 people per day, lay toppled and in ruins. The Pentagon, the nerve center of the nation's military, was severely damaged with flames still burning late into Tuesday night. The News quoted sources as saying at least 800 died when the passenger jet slammed into the building. Bush, in the first official confirmation of what could be a staggering death toll, urged vigilance as U.S. forces worldwide went on highest alert. Within 48 hours some 4,000 special agents and 3,000 support personnel were assigned to the case, with about 400 FBI laboratory specialists deployed to examine the forensic evidence. Almost immediately the finger of suspicion was pointed at exiled Saudi dissident Osama bin Laden. He has been implicated in a series of attacks on and plots against U.S. targets, and also has a well-known grudge against the United States and its people. On top of that there is the compelling evidence that men connected with him have targeted the World...

Wednesday, November 6, 2019

Drugs and Adolescents essays

Drugs and Adolescents essays It is drug-free week at school again. Many activities are scheduled for the students as well as guest speakers that will reiterate the importance of remaining drug free. Guest speakers talk about their experiences with drugs and how they overcame their problems. This is a habitual event for students, and they do not pay much attention to these speakers and the advice that they give them. Little do they know that they will be faced with the same temptations that these people were faced with. Why do young people ignore the advice that others give them and find out the hard way? The author believes that young people ignore others advice because they are full of pride, they want to fit in, and because they did not experience the pain themselves. Pride is a large problem for young people. They feel that they are too good to listen to anybody else and that they dont have to listen to anybody else. Also, young and old people alike feel that they can handle the problem themselves. Young people like to be independent and figure out their own problems. Children need to realize that older people are more knowledgeable and have more experience in life than they do. The problems that old people face will occur in most childrens lives. Young people on the whole need to swallow their pride and except and use the advice given by their elders who have experienced situations similar to the temptations that young people are faced with today. Probably the largest reason why young people disregard the advice given to them is peer pressure. When a young persons friends want them to do something, not many people can persuade them to do otherwise. Peer pressure is a very dangerous thing can lead to trouble. One sees instances everyday were children are pressured into doing things that they do not approve of. This can range from anything from cheating on a test to smoking marijuana. The need for social attention ...

Sunday, November 3, 2019

Mise-en-scene Essay Example | Topics and Well Written Essays - 1500 words

Mise-en-scene - Essay Example Mise en scene hence is the collection of all such elements from characterization to their delivery which have the highest regard in stage setting The recent block buster movies American Hustle and the Wolf of Wall Street although had many similarities and differences was much of a battle against Leonardo Di Caprio’s acting against the versatility of Christian Bale. There are many comparisons that can be made in both movies in respect to the story line, visual style; characterization etc but both movies provide premium quality of movie time. The major comparison that is to be put in mind is the fiction VS non-fiction in terms of themes. The Wolf of Wall Street is based on a real life story whereas American Hustle is a fiction movie. Throughout the comparison of the two movies there are techniques used for the viewer to understand their meaning. This is done through character placing in the frame and the detailing of which is explained further. Based on the memoir, the Wolf of Wall Street theme is based on the con artist and his group of friends he trains towards becoming stock brokers who sell penny stocks. The theme is based entirely towards becoming rich in the booming Wall Street economy in the 80’s. Jordan Belfort’s 22 months in prison produced such a great memoir that when applied into screenplay gave one of the best productions. The movie proceeds as Jordan tries to move from a low level life towards being engaged as a small level stock broker in the heart of New York City from where the company collapses and he is left with no earnings. Trying to find a job he then joins the suburban group of people who try to lazily sell the penny stocks of companies who are never able to make it to the main market. Through his persuasion skills, he is then able to make a profitable account by selling penny stocks and then starts to set up his own team. Now being involved in

Friday, November 1, 2019

Health epidemiology & statistics Essay Example | Topics and Well Written Essays - 2000 words

Health epidemiology & statistics - Essay Example n the course of analysis, the researchers can see whether the variables in a given site have less absenteeism as well as lower health costs as compared to non-wellness sites (Stotmeyer. Et. Al 2010). The outcomes are restricted based on the co-relational study nature. While the study focuses on pre-existing groups, there are other differences within the groups above the absence or presence of a dependent variable. For instance, the programs are significantly newer and more attractive building for purposes of managing elements from a given program site. The ultimate research technique decision is made based on a compromise between the sites due to presence and absence of dependent and independent variables. The study specifies the research question through a well-stated objective. The study reports on the hypothesis. The hypothesis in the research study is directional and complex. The study progresses to test the hypothesis through stipulated parameters. One of the major challenges of the process is foreign elements hindering success in the sampling process. Elements that are not included in the article’s population and samples are seen on the sampling list. If the authors were to apply population records in creating a comprehensive list of participants experiencing the conditions, the health care professionals would qualify as foreign elements (Stotmeyer. Et. Al 2010). In such case, the report decoding could miss various elements. Further, duplicates are a representation of other research sampling problem. Such elements appear several times within the sampling frames. For instance, if researchers study patient satisfaction based on emergency room care giving, the authors may in clude various patients based on various studies. If patients complete patient satisfaction questionnaires, the authors should ensure that they have increased awareness that the completed questionnaires should not be redone. Where the questionnaires are completed more than twice, the second

Wednesday, October 30, 2019

Country Paper 2 Essay Example | Topics and Well Written Essays - 250 words

Country Paper 2 - Essay Example The species in the island have to adapt to the climate for survival. There are a number of endangered species in the present island with different causes for their threat of extension. The most outstanding species that faces extinction in Taiwan is white dolphin. The habitat of the white dolphin is the sea, which is bordering the island. The island has been on the frontline in ensuring the species is protected from extinction. In the recent statistics, white dolphins brought an estimate of 100 (Reeve, 195). Their population has been steadily decreasing sue to the current situations in the sea. The white dolphins are closely associated with the dominant biome in the island as it is their vital survival habitat (Wijnstekers, 123). The white dolphins entirely depend in sea life for survival. In addition to this, the white dolphins do not have any other habitat for their survival, making it a vital structure for their survival. There are a number of conservation techniques used to ensure white dolphins are not extinct. First, the country has initiated a drive, which reduces the pollution of the sea. It has been discovered that the white dolphins are reducing due to the high pollution injected into the habitat (Chen, 18). A reduction of these pollutants will result into a better environment conducive for their survival. Secondly, fines have been imposed to any activity that poses a threat to the habitat. This has reduced the threats that pose a danger to the adored specie. Protecting endangered species is an appropriate activity that guarantees continuity in life of some species (McBeath and Leng, 49). For instance, protection of white dolphins is a plausible activity that guarantees continuity of the species (Reeve, 23). Aversion of such measures would lead to diminishing of such species, as they would be extinct like

Monday, October 28, 2019

Narrative style of the novel Essay Example for Free

Narrative style of the novel Essay Comment on how the language contributes to the understanding of the character, plots, theme and narrative style of the novel Chapter 6 is presented to the audience entirely in the past with no hindsight. Once again it develops the plot showing the children developing closer to adulthood, yet still not quite there, not understanding the consequences of their actions : was it you two? , I look away. The language from the passage in the hard back page 111 to 113 contributes to the understanding of the characters, plots, themes and narrative style of the novel. The section about the hierarchy in trees only further reinforces the naivety and stupidity to the character Stephen. Stephen has an obvious sense of hierarchy and in this case the sour smell of the elders and its humiliating position at the very bottom of the hierarchy of trees. This continues into the familiar world out here at the end of the Lanes, ie: the hierarchy of humans where the levels convey Stephens actual opinion of the concept of hierarchy and social status. This shows how immature Stephen is and however evident is his naivety. See more: what is a narrative essay In hindsight Frayn exposes the audience to the intentional irony of the sliver framed heroes at the highest to the lowest an old derelict taking refuge who are the same person. Frayn has emphasised this hierarchy from the beginning. Stephen feels in triumph that for once he perceives himself higher than someone else in the human precedence and the language emphatically robusts this. This only reinforces that younger is obsessed with hierarchy only after the discussion of hierarchy is there a sense of realisation. The language in this passage contributes the understanding in the theme of mystery and adventure. Stephen relies on this adventure to prove himself to Keith and in doing so show Keith that hes not the only one who can think of plans and projects. The use of personal pronoun I used more frequently than other times (7) conveys Stephens awareness that at this point in the adventure, wherein he can contribute, is a way he can gain approval of others even at the exploitation of the tramp. The passage for the first time shows an all time low in the adventure and rain blows as deliberate violence. This marks a key turning point in the plot as they have to fine some reason for their expedition as they have lost Mrs Hayward. The language used to describe the old mans feelings are just some of the feelings evoked that explain exactly what the boys have been doing bullying, and in doing so, the language also introduces the theme of memory. Frayn draws attention to this key theme by making older Stephen interrupt his story to remind the audience that the Stephen who was once a victim of bullying is now the perpetrator. This narrative style is a device that suggests implausibly that older Stephen is telling the story and also draws attention to memory as a concept and theme. Not only that, but it helps the reader understand that the reason I (Stephen) throw down my iron bar, is to reflect what Stephen knew at that point in time is that what he was doing was bullying. In this passage Frayns presents the language as a way of children going on to do adult things but without adult hindsight and therefore reminds the audience that they are still developing unable to foresee the consequences of their actions. The language is deceptively simple in style, but the passage in Chapter 6 shows a subtlety in language. From the beginning of the passage Stephen shows this middle class social ranking which leads him into his so called heroism that is particularly associated with middle class values. This duty he is estranged with towards Keith was particularly powerful conception in times of war and for Stephen it shows a development in his character and what he is prepared to do out of duty for Keith. Thus, Frayn cleverly uses linguistic devices and in this case exploits the language in order to contribute to the understanding of the characters, plot, themes and narrative style of the novel.

Saturday, October 26, 2019

Sniper Coward or Hero :: essays papers

Sniper Coward or Hero Since the invention of the firearm, skilled individuals with specialized equipment have influenced the ebb and flow of the battlefield. At times this influence has been so great as to turn the tide of history. The long-range sharpshooter or sniper has had a telling effect on the direction, drive, and scope of battle. The sniper has felled the command structure of his enemies, rendered their equipment useless, and driven fear into the heart of the men. Thus, the sniper is one of the most effective weapons on the field of battle. A true sniper is an operative who gathers intelligence for the command structure and occasionally takes the one, well-aimed shot that, if done properly, will save lives. In order to better understand exactly how snipers are valuable, one needs to consider their mission, training, and equipment. The sniper^s primary mission is to deliver long range, precision fire on key targets and targets of opportunity. His secondary mission is the collection and reporting of information. Both missions are very specific and dangerous. To carry out these missions, a sniper must be highly trained in marksmanship and field craft skills to ensure maximum effectiveness with minimum risk (Lanning 88-100). The U. S. Army Sniper School is five weeks of intense training. Before a student can even be considered for attendance to sniper school, he must meet stringent qualifications and pass a mental examination. Classes are usually small, but have a high failure rate. The first week consists of physical training and classroom instruction, concentrating on the construction of a Ghillie Suit, which is a special hand made form of camouflage (Sasser 215). The second, third, and fourth weeks are composed of practical exercises and tests covering everything taught during week one. Emphasis is placed on developing stalking skills. Stalking is the term used when a sniper maneuvers into his final firing position (Lanning 159). After the fourth week and all the field orientated tests have been completed, the students that are left, participate in a four day field training exercise which is run as a real life mission. The students form two-man teams. One is the sniper and the other is his spotter. The spotter^s main function is to observe a target and provide data to the shooter. The spotter must also be fully sniper qualified and trained to carry out the mission. The team receives an operation order, which explains its first mission or objective. The team must then plan its

Thursday, October 24, 2019

Handwashing Study Essay

The hands are the most used body organ and are exposed to pathogens at a higher level than any other part of our body. For humans to maintain a state of good health, we have to reduce the transmission to these pathogens. One proven method to interrupt the transmission is by maintaining hand hygiene. The objective of this integrative review was to examine the relationship between hand washing and incidence of health care associated infections (HCAIs) in healthcare settings and provide evidence based recommendations for the future directions for health care providers to prevent infections. Importance of maintaining hand hygiene Evidence to support the importance of hand hygiene in infection prevention dates back to the early 1800’s with Ignaz Semmelweis. The significance of limiting the spread of infections has been emphasized from the days of Florence Nightingale. HCAIs acquired during hospital stays might affect up to 10% of patients in the USA. The World health Organization (WHO) published national guidelines for hand hygiene in healthcare to increase patient safety and limit the spread/exposure to organisms. Medical personnel frequently skip hand washing between patients either because they were not near a sink or they just didn’t have the time. Compliance for hand hygiene by all healthcare workers on average is 50%. Literature review I reviewed five journals on hand washing. Makie et al. (2013) identifies 4 primary objectives to prevent infection that all need to be used in parallel: (1) hand washing; (2) protective barriers (3) decontamination of the environment, items and equipment used for patients; and (4) antibiotic surveillance. One used with the other three will put your patient at risk for exposure. Despite an extensive amount of research/data and evidence supporting these interventions, healthcare workers’ translation into their daily practice is lacking. The writer promotes compliance and consistency of these objectives to control the spread of infections within their healthcare environment. According to Hiremath et al. (2012), hand washing is one of the most effective means of preventing infections. The author feels â€Å"it’s a personal vaccine†. To foster support of the hand washing initiative on a global level we must raise awareness of its importance. People need to  be educa ted and understand the risk of not washing their hand, when to wash their hand (after toilet use, diaper changes, food handling, or visibly soiled) and how others can become exposed to organisms. They also need to understand the proper technique. Beggs, Sheperd et al. (2008), study used the Ross-Macdonald model to apply hypothetical data to a medical ward. This model simulated the transmission of staphylococcal infection by contact from colonized hands of heath care workers. The aim was to evaluate the impact of imperfect hand hygiene on infection. The study concluded that hand hygiene was an effective control measure, but little benefit was found for high levels of hand washing (>50% norm). 40% compliance was found to be enough to prevent an outbreak. Borges, Rocha et al. (2012), provides recommendations on improving hygiene inside the hospitals by promoting routine observation and feedback to healthcare workers. They promote implementation of a campaign: (1) repeated monitoring of compliance, (2) performance competency, (3) education, (4) visual cues and compliance feedback. These procedures by hospital will have been highly cost effect/justified. Inamulhaq & Haq (2012) obs erved hand washing among medical and paramedical professional in clinics. These authors also felt that hand washing was valued as an intervention to prevent infection but was often skipped. They promote staff education/training and soap dispensing tools/washing station insertion. They also suggested that senior team member set an example for all staff on proper techniques. I feel that the articles by Borges et al. (2012) and Makic et al. (2013) well support hand washing initiatives we’ve found in research to be effective when implemented. As clinicians we find ourselves asking the â€Å"5 W’s† when we are faced with evidence that will drive our daily practice. They pull together the WHAT hand washing it, WHY we do it, WHEN and WHERE it should be done and by WHOM. The other four articles also support the findings but don’t have the complete package with all the elements need to support clinical compliance. The article Borges et al. (2012) had the best research design of all five. It was a quantitative research study with meta-analysis synthesis over a 12 month period. It has well-defined hypotheses that the 2 observers were aware  prior to the start of the data collection period. The method of data collection was observation only. The sample size was large enough (52 sessions and 119 opportunities) to provide statistical significant data for an effective conclusion to be made. As I compare these five articles with the national guidelines review they all have the same element that hand washing is essential to the reduction of infection. The national guideline encouraged cleaning of patient environments, health care education, cueing for compliance, competency monitoring and documentation surrounding staff training. Conclusion Evidence-based nursing practice is essential to the delivery of high-quality care that optimizes patients’ outcomes. Hand hygiene is one self-care practice that can go a long way in keeping many ailments at bay for both the healthcare worker and the patient. Healthcare workers should work relentlessly in promoting the self-care practices, holding their peers accountable if they aren’t compliant and hardwiring this practice into daily operations. This is a simple task that has some many benefits. As me move forward with federal reimbursement, healthcare organizations will see a decline in their reimbursement for care if patient get infections while hospitalized. So it all starts with us as healthcare workers to break the mode and start setting a good example by adhering to these simple hygienic practices of hand washing. References Beggs, C.B, Sheperd, S. Kerr, K (2008). Increasing the frequency of hand washing by healthcare workers does not lead to commensurate reductions in staphylococcal infection in hospital ward. BMC Infectious Diseases; 8(114) Hiremath RN, Kotwal A, Kunte R, Hiremath SV, Venkatesh (2012). Hand Washing with Soap: The Most Effective â€Å"Do-It-Yourself† Vaccine? Natl J Community Med; 3(3):551-4 Lizandra Ferreira de Almeida e Borges, Lilian Alves Rocha, Maria Jose Nunes & Paulo Pino Gontijo Filho. (2012). Low Compliance to Handwashing Program and High Nosocomial Infection in a Brazilian Hospital. Interdisciplinary Perspectives on Infectious Disease; Article 579781, 5 pages Makic RN, Martin, RN, Burns, RRT, Philbrick, RN & Rauen, RN (2013). Putting Evidence Into Nursing Practice: Four Traditional Practices Not Supported by Evidence. Critical Care Nurse; 33(2):28-43 Mirza Inamulhaq, Azis S.A., Haq S.M. (2012). Role of Hand Washing in Prevention of Communicable Diseases and Practices Adopted in Private Clinics. Canadian Journal of Applied Sciences; 2(1): 196-201

Wednesday, October 23, 2019

Positive Risk Taking Essay

Explain ways in which risk is an integral part of everyday life, Risk for most people is an accepted part of everyday life e.g. catching a bus or walking to the shop etc†¦ will carry some element of risk. Risk is associated with our health, safety, security, well being, employment, education, daily activities, using resources and equipment and community participation. Some adults such as those who are disabled or who are older are usually discouraged from taking risks with their budgeting, planning, employment and their daily living skills usually because people fear for their limitations or that they might hurt themselves or others. Everyone has the right to take risks and make decisions about their own lives, a balance should be found between service users participation in everyday activities and the carers duty of care. Social care and health policies are encouraging residents to increase their independence by being involved in the wider society such as leisure and work. It should be noted that it is impossible to eliminate risk completely , however minimising and being prepared for risk by preventative action. Supporting people to live independently by taking part of their lives means accepting that there are risks that cant be avoided but can be prepared for. Explain why individuals may have been discouraged or prevented from taking risks, see more:explain ways in which risk is an integral part of everyday life For some services, approaches to risk have been a problem because they have been concerned with avoiding potentially harmful situations for the service user and staff. People need to take risk to achieve things on their own merit, but there are people who should support them but will discourage them from taking risks because of perceived perceptions of the persons limitations. Risk taking can have benefits for the individual as it will enable them to do things most people take for granted. Risk is beneficial, balancing levels or protection and preserving levels of choice and control. A balance will need to be achieved between the wishes of the individual and the law duty of care. Described the links between risk taking and responsibilities, empowerment and social inclusion, Personalised care is a right for everyone, however some people will need more support than others in helping to make choices of their own lives. Effective personalisation of care comes the need to manage risk for people to make decisions as safely as humanly possible. Making risks clear and understood is crucial to empowering residents and the carers, risk management does not eliminate risks. managing risk to maximise peoples choice and control of their own lives. If the outcomes are part of the support plan and all risks have been discussed and understood, this will lead to real choice and control and will offer a better quality of life for the individual. Positive risk taking will help the resident to gain self confidence, develop new skills knowledge and hopefully allow them take an active part within their community so that they don’t feel included. Explain the process of developing a positive person centered approach to risk assessment, The person centered approach will focus on the individuals rights to choose their own lifestyle, even if that includes making bad decisions. A person centered approach is about helping people and those involved, think in a positive way to achieve the changes they want whilst keeping risk at bay. Risk management is about finding the balance been positive risk taking based on autonomy and independence and a policy of protection for the person and the community based on reducing harm. Its been stated that for a positive person centered approach to a risk assessment should consist of the following, involvement of the service user and relatives in the risk assessment, positive and informed risk taking, proportionality, contextualising behavior, defensible decision making, a learning culture and tolerable risks. Explain how to apply the principles and method of a person centered approach to each of the different stages of the process of risk assessment, Working in a personalised way and developing a positive person centered approach means to know that risks cannot be avoided but however can be prepared for. Reasonable risk is about balancing empowering people who need help to make their own decisions, once they have all the information, that is tailored to their needs so that they make their best decisions. Involvement of service users and relatives in risk assessment, to involve the resident, nearest and dearest is one of the most important parts of the person centered approach. The people involved with the resident will help gather information in framing of what the risk actually is, in thinking, generating ideas and solutions, by evaluating the solutions, in decisions making around the risk, in implementing the actions and by the learning that takes place during these actions. Staff must make note of the residents and others wants, their views on their owns risk and what responsibilities each person has in managing their own risk effectively. The person Centered Approach will meet this by asking for a clear picture of what the person is wanting to achieve, why it is important, what the outcome would look like, a history of the risk, the decision making agreement tools to look at staff roles and responsibilities and who will be responsible for the different decisions relating to the r isk. Positive and informed risk raking, This particular process is formed around the positive view of the person. This process is based on finding creative solutions rather than just saying no. Informed and positive risk taking is about quality of life being lived to the full whilst people in the community are kept safe, by meeting what is important to them, how they would keep themselves and others safe. Remember that positive and informed risk taking needs to touch on what the law says and allows i.e. legislation within The Human Rights Act. Proportionality, The management of risk must match the potential harm that could be caused. Using a person centered approach means flexibility. The more serious the task the more time you would consider it in greater detail. Centered approach looks at the consequences of not doing the task that could have potential risks for the resident, family member etc†¦ and being able to balance against the consequences that could happen of taking the risk. Contextualising Behavior, asks why did the person behaved in a certain way? at this time? in this situation? Part of this process involves getting information regarding previous information about the person, including the history of the resident of the risk they are wanting to undertake from their own perspective, historical data from a variety of sources to look at what has worked in particular situations, and communication charts will help with a persons words and behaviors, seeking their meaning and what the best response should be. This will help to get a understanding of the persons behavior in different context, but also to build a picture of what has been learned about how to best support the resident. Defensible Decision making, Following the person centered approach generates a clear trail of written and recorded records of what has been discussed, the different perspectives, the problems and solutions that have been considered, alongside any legal issues, such as the Human rights act or that of the mental health act that could effect the risk decision. All paperwork generated during the process provides a clear rationale for the decisions that will emerge during the processes that have been taken, and why other options have been declined. The rationale for decision making is also more clearly expounded and recorded than in traditional risk assessment forms in common usage. A learning Culture, The positive and productive approach to risk has a deep emphasis within its on going learning, using learning and reflective tools such as questions such as whats working? whats not working etc†¦ by defining staff their core duties and their own judgement and creativity in relation to the risk. Tolerable Risks is a key aspect for the Person Centred Approach in using this process it enables participants to have a more balanced and rational approach to risk, finding ways to enable the person to achieve what is important to them while considering what keeps that person and the community safe in a way the individual understands. Explain how a service focused approach to risk assessment would differ from a person centred approach A risk assessment only identifies the probability of harm, assess the impact on the individual, and interventions that will help to diminish the risk or to reduce the harm. Assessments cannot prevent risk. Risk is a normal and enables learning and understanding. Risk assessments are full of charts and scoring systems. A service focused approach seeks to avoid all risks. Risk assessments have no flexibility and is not a responsive approach to meet peoples changing circumstances. A service centred approach to risk assessment would be guided by a standard procedure and can compromise individuals rights to make choices and take risks. A person centred approach to risk taking will find the balance between what is important to the person, their aspirations and the supports that they require. Identify the consequences for individuals of a service focused approach to risk-assessment. Risk taking will usually often have positive benefits for individuals, enabling them to do things that most will take for granted. The problem with a service focused approach to risk assessment, is that it reduces the individual’s independence which in turn could reduce the positive benefits for the individual in question. A service focused approach to risk taking usually tends to have a negative focus on what the individual is not able to do or what they cannot achieve and has a limited outlook on identifying the benefits of positive, person-centred risk assessment. It does not empower the individual or encourage independence. Explain how legislation, national and local policies and guidance provide a framework for decision making which can support an individual to have control over their own lives, There are many different legislations and policies in place to promote human rights, in relation to support the individuals right to make up his or her own mind and to take risk. The equality Act 2010, is a law that bans any unfair treatment and help to get equal opportunities in the workplace and society. This Act covers nine protected characteristics, which cannot be used as a reason to treat people unfairly they are, Age Disability gender reassignment marriage and civil partnership pregnancy and maternity race religion or belief sex sexual orientation The Human rights Act 1998, This Act states that are able to seek help from courts if their Human rights have been infringed. The Human Right Act guarantees the following rights; The Right to life The right to freedom from torture and inhuman or degrading punishment The right to freedom from slavery, servitude and forced or compulsory labour The right to liberty and security of person The right to a fair and public trial within a reasonable time The right to freedom from retrospective criminal law and no punishment without law The right to respect for private and family life, home and correspondence The right to freedom of thought, conscience and religion The right to freedom of expression The right to freedom of assembly and association The right to marry and found a family The prohibition of discrimination in the enjoyment of convention rights The right to peaceful enjoyment of possessions and protection of property The right to access to an education The right to free elections The right not to be subjected to the death penalty Mental Capacity Act 2005, is to promote and safeguard decision making within a legal framework. It does this in two ways: By empowering people to make decisions for themselves wherever possible and by protecting people who lack capacity by providing a flexible framework that allows them to be part of the decision making process By allowing people to plan ahead for a time in the future when they might lack the capacity for any number of reasons Mental Health Act 2007 – amends the Mental Health Act 1983 and the Mental Capacity Act 2005. It introduces significant changes which include: Introduction of Supervised Community Treatment. This replaced supervised discharge with a power to return the patient to hospital, where the person may be forcibly medicated, if the medication regime is not being complied with in the community. Redefining professional roles: broadening the range of mental health professionals who can be responsible for the treatment of patients without their consent. Nearest relative: making it possible for some patients to appoint a civil partner as nearest relative. Definition of mental disorder: introduce a new definition of mental disorder throughout the Act. Criteria for Involuntary commitment: introduce a requirement that someone cannot be detained for treatment unless appropriate treatment is available. Introduction of independent mental health advocates for qualifying patients. Safeguarding Vulnerable Groups Act 2006 This act is intended to prevent unsuitable people from working with vulnerable people and to reform current vetting and barring practices. The act sets out a legal framework for the Independent Safeguarding Authority. Valuing People (Department of Health, 2001) This states the importance of Person Centred Planning can play in helping people with learning difficulties take charge of their own lives. The Guidance (Department of Health, 2002) stressed that Person Centred Planning is not a professional activity done to people; instead people themselves and their friends, families or other allies, must lead it. Putting People First, stated that person centred planning must become mainstream. Putting People First recognises that person-centred planning and self-directed support are central to delivering personalisation and maximising choice and control. It recognises that to achieve real change, users and carers must participate at every stage. These areas are: universal services – transport, leisure, health, education, housing and access to information and advice; choice and control – shaping services to meet people’s needs, rather than shaping people to fit in with the services on offer; social capital – care and support that individuals and their carers can get from their local community (friends, family, neighbours or community groups); and early intervention and prevention – support that is available for people who need help to stay independent for as long as possible, to keep their home or garden tidy, or to start taking regular exercise. Describe how a human rights based approach supports an individual to make decisions and take risks; A human rights based approach to risk management means to make sure individuals know their rights and that they are being supported to participate in making their own choices and decisions. A human rights based approach to risk assessment will balance the human rights of service users, carers, and other members of their communities. This is done so risks can be managed more positively and effectively. A human rights based approach looks at risk with ‘Human Rights’ in mind, it identifies the relevant equality and diversity issues, and maximises service user participation and empowerment. A human rights based approach to risk, means ensuring service users are as involved as they can possibly be in their own risk assessment process. support an individual to recognise potential risk in different areas of their life, and support the individual to balance choices with their own and others’ health, safety and Wellbeing; Positive risk taking is the process which will identify the potential benefit or harm. Positive Risk taking is to encourage and support people in positive risk taking so that they can achieve personal change or growth. Risks can be in many different areas of their life including, risks relating to their own health, their social life and also their finances and it is important to support the individual to recognise all of these potential risks. The risk assessment looks at four areas of risk; risks to self, risks to others and risks from other and risks to property. It is important that whilst improving on their quality of life they need to maintain their safety, responsibilities to themselves and others. Supporting an individual to recognise potential risks whilst balancing the choices with their own and others health, safety and well-being involves: Empowering people to access opportunities and take worthwhile chances. Understanding the person’s perspective of what they will gain from taking risks and understanding what they will lose if they are not allowed to take the risk. Ensuring the individual understanding the consequences of different actions to understand what the reasonably expected consequences may be of making that choice. Helping the individual to make decisions based on all the choices available and accurate information. Being positive about risk taking. Understanding a person’s strengths and finding creative ways for people to be able to do things rather than ruling them out. Knowing what has worked or not in the past and where problems have arisen, understanding why supporting people who use services to learn from their experiences. ensuring support and advocacy is available sometimes supporting short term risks for long-term gains. ensuring that services provided promote independence not dependence assuming that people can make their own decisions (in line with the Mental Capacity Act) and supporting people to do so working in partnership with adults who use services, family carers and advocates and recognise their different perspectives and views developing an understanding of the responsibilities of each party promoting trusting working relationships. Describe how own values, belief systems and experiences may affect working practice when supporting an individual to take risks Encouraging risk taking can put people in a difficult position as trying to balance someones own personalisation through risk taking with your own values and beliefs and the duty to keep people safe. Peoples past experiences may make them feel that the risks involved, will result in problems, however they should not let this interfere with the individual’s wishes. At some point everyone will have had a bad experience following a course of action this does not necessarily mean this will happen to other people. Your beliefs and experiences should not cloud the issue. It is key that you feel confident and equipped to support people to assess and evaluate their own risks. Advice is readily available when facing difficult cases in the form of risk enablement panels. Record all discussions and decisions made relating to supporting the individual to take risks, It is very important to ensure that all discussions and decisions made relating to supporting the individual to take risks are recorded within their support plan. Records will need to be eligible and understandable to all the members that work with the individual. The aim of record keeping is to ensure that the right people have the right information at the right time to provide the best care for the person in question. Recording information will provide a record of what has been discussed and decided in regards of risk taking. The records should also record any incidents which have taken place. The reason for keeping the records are: To show that you have offered the individual choices To show that you have agreed the desired outcomes To show that the individual has given their consent. complete a risk assessment with an individual following agreed ways of working, Risk assessment is the activity of collecting information through observation, communication and investigation. It is an ongoing process that involves considerable persistence and skill to assemble and manage relevant information in ways that become meaningful for the users of services (and significant other people) as well as the practitioners involved in delivering services and support. An effective risk assessment will need the person in question, their families, carers, advocates and practitioners to speak with one another to decide on decision and course of action. communicate the content of the risk assessment to others It is important to communicate and work in a consistent way with all those whom are supporting the individual. Gathering information and sharing is important. It is not just an essential part of risk assessment and management, but also key in identifying risks. Its important to communicate the relevant information of the risk assessment to all relevant staff. It will also be important to discuss and explain the risk assessment with the individual’s carer and family, so that they are kept in the loop. The individual’s goals and targets should be discussed too, so that they can aid understanding regarding the risk assessment and to ensure all those involved are aware of the desired outcomes. support the individual to take the risk for which the assessment has been completed; One way of supporting the individual to take the risk, could involve having a trial run. An example could be where the individual wants to make an independent trip in to town using public transport. On the first trip you could accompany the individual on each step of the journey. On the second trip, you could accompany them to the town and then arrange to meet with them later in the day. On the third trip, you may just accompany them to the bus stop. Gradually you can reduce the amount of support you provide. It is also important that the individual knows what to do if things do go wrong. You can support them to take risks by ensuring they have clear information and advice about what to do if they have any concerns. Review and revise the risk assessment with the individual; After each risk assessment has been agreed it will be important that to monitor and review in case any revisions are necessary. Risks may change as circumstances change, so they should be reviewed regularly. Risk assessments should be reviewed periodically and whenever circumstances change to ensure they remain current. i.e. Resident Baths on the own accord, but due to a fall now need assistance getting in and out of the bath. evaluate with the individual how taking the identified risk has contributed to their well-being. Well-being describes the way we think and feel about ourselves and others, our confidence, and our ability to control things in our life. When evaluating you will need to speak, with the individual, how taking the identified risks has helped their well-being and their quality of life. This will involve looking at the positive /negative consequences and outcomes of their choices they have made. Looking at whether taking the risks have met the individual’s needs and achieved their desired outcome. Taking an identified risk will hopefully make the individual feel empowered and to have a greater feel of independence, control and normality. In supporting the individual to take positive risks, it should help them to evaluate other courses of action and can build confidence. The experience of failure, as a result of risk taking in a safe environment, can help to manage the identified risk better in the future. explain how the principle of duty of care can be maintained while supporting individuals to take risks, Everyone has a duty of care and a responsibility not to agree to a support plan if there are any serious concerns that it will not meet the individual’s needs or if it places an individual in a dangerous situation. Whilst an individual can choose to live with a level of risk and is allowed to do so through law, the local authority does not have to fund it. When you support individuals so that they can have more choice and control within their lives through positive risk taking, things may go wrong from time to time. A defensible decision is one where those involved in the risk assessing process: Used reliable assessment methods Acted responsibly in relation to their duty of care Were not negligent Assessed and took steps to manage and minimise foreseeable risks Recorded decisions and subsequently checked they were carried out Followed policies, procedures and guidance Involved the person and other relevant people in the process Supported people to make informed decisions Identification of positive and negative risks Involvement of people who use services and those who are important to them – this includes people who form the individual’s informal ‘circle of support’, who are involved from the beginning to gather information, define what the risks are from the individual’s point of view and to discuss ways to enable and manage these risks. Positive and informed risk-taking – this is built on a strengths-based approach to the person and looks at creative ways for people to be able to do things rather than ruling them out. Proportionality – this means that the time and effort spent on managing a risk should match the severity of that risk. The approach should also explore the consequence of not taking the risk in question, such as loss of autonomy or restriction of choice. Contextualising behaviour – this means knowing about the person’s history and social environment, their previous experience of risk, what has and has not worked in previous situations. Defensible decision making – this means recording a clear rationale for all the decisions made and the discussions that led to the decisions, including reference to relevant legislation such as the Mental Capacity Act or the Human Rights Act. A learning culture – this require a commitment to ongoing learning and the use of reflective practice for people working at the frontline. Tolerable risks – this involves negotiating and balancing issues of risk and safety to identify what is acceptable for everyone concerned (the individual and others including the community) on a case by case basis. Describe what action to take if an individual decides to take an unplanned risk that places him/herself or others in immediate or imminent danger, When looking after someone if you believe that he or she is about to take an unplanned risk which could potentially place them or others in immediate or imminent danger it is very important to take appropriate corrective and preventative action and stop the activity immediately. Risk assessments should include contingency plans that address risks from unplanned events. Physical intervention may only be the course of action. Staff should be trained with a range of skills to deal with any potentially violent situations, as well as a range of restraint techniques that will help them use the minimum level of force possible. Physical intervention is only used in response to challenging behaviour.